Daniel Muri: The Kenyan Entrepreneur Behind Kangaroo Shuttle

The Rise of Kangaroo Shuttle: A Success Story in Kenya’s Matatu Industry

Kangaroo Shuttle is one of the prominent matatu SACCOs operating along the Kitale-Eldoret-Nakuru route, offering both passenger and parcel services. This public service vehicle company was founded by a Kenyan entrepreneur who aimed to bring order and efficiency to a chaotic transport system. The business started with a small fleet of seven-seater vans but has since grown into a major player with over 100 vehicles.

The matatu industry in Kenya has always been known for its potential to generate significant income, with daily earnings reaching thousands of shillings. However, it also comes with several challenges, including bribery, high licensing fees, and heavy taxation. Despite these obstacles, some entrepreneurs have managed to carve out successful ventures, and Daniel Muri is one such example.

Who Founded Kangaroo Shuttle?

According to reports, Daniel Muri established Kangaroo Shuttle in 2010, initially using a few seven-seater vans. His goal was to become the leading transport operator on the Kitale-Eldoret route. Unlike many other matatu owners, Muri focused on creating a disciplined and organized business model, which he believed was essential for long-term success in the industry.

Muri's motivation stemmed from the disarray he observed on the Kitale-Eldoret route. Passengers often faced delays due to matatus competing for passengers, overloading, and frequent stopovers. In some cases, drivers would even change routes, causing frustration among travelers. Recognizing this problem, Muri saw an opportunity to introduce a more structured and reliable transport service.

How Did Kangaroo Shuttle Begin?

To address these issues, Kangaroo Shuttle set up its first offices in Kitale, Moi’s Bridge, and Eldoret, allowing passengers to book seats in advance. This move helped reduce the chaos associated with traditional matatu operations.

In 2012, when Kenya began importing new Toyota Hiace models, Kangaroo Shuttle replaced its old seven-seater vans with these newer, more spacious vehicles. This transition not only improved passenger comfort but also enhanced the company's reputation.

Growth Through Discipline and Quality Service

The company implemented strict hiring processes for drivers and office staff. Candidates had to pass rigorous road tests under the supervision of corporate officials. Those who failed to meet the standards were not hired, ensuring that only qualified individuals joined the team.

Drivers and office personnel were expected to maintain a professional demeanor when interacting with passengers. This emphasis on customer service played a crucial role in building a loyal fan base and contributing to the company’s growth.

Kangaroo Shuttle also ensured compliance with all traffic regulations, including speed control measures. As a result, the company rarely faced interference from law enforcement, further solidifying its reputation as a reliable transport provider.

Expansion and Innovation

Today, Kangaroo Shuttle operates a fleet of over 100 vehicles, offering comfortable travel options for passengers. For instance, the 14-seater models accommodate only 11 passengers, ensuring a more pleasant journey. This focus on quality and comfort has helped the company stand out in a competitive market.

Other Players in the Matatu Industry

While Kangaroo Shuttle has made significant strides, it is not the only SACCO operating in Kenya’s transport sector. North Rift Luxury Shuttle is another notable matatu SACCO that provides passenger and parcel services between Nairobi and towns in the Rift Valley and Western regions. Established in 2005 under the leadership of Ngigi Kange'the, the company previously operated under the name Everytime Peugeot Services for over a decade before rebranding.

These examples highlight the dynamic nature of Kenya’s matatu industry, where innovation, discipline, and customer service can lead to remarkable success.