Lucid Gravity: Hundreds Registered in 2025

Lucid's Gravity SUV Faces Production Challenges

Lucid Motors has encountered several production hurdles with its Gravity SUV, primarily due to supply chain constraints. Despite these challenges, the company has made progress in addressing some of the issues and improving manufacturing efficiency. According to a spokesperson for Lucid, the initial problems were linked to supply chain bottlenecks, but many of these have been resolved.

Currently, Lucid is delivering the Gravity SUV in the three-digit range. The automaker started production of the vehicle in early December 2024, but the ramp-up has been slower than anticipated. Interim CEO Marc Winterhoff acknowledged that the company is not yet where it wants to be with Gravity production. However, he expressed confidence that significant improvements will be made in the second half of the year.

The company’s revised production target for 2025 is now between 18,000 and 20,000 units, down from an original goal of 20,000. This adjustment reflects the ongoing challenges in scaling up production. Despite the setbacks, Lucid remains optimistic about the future of the Gravity SUV.

Supply Chain Issues Impact Production

Supply chain bottlenecks have played a major role in slowing down the production of the Gravity SUV. One of the key issues involves the sourcing of rare earth magnets from China, which are essential components for the drive units. These constraints have affected the company's ability to meet its production targets.

However, Lucid has taken steps to mitigate these challenges. The company has been working closely with suppliers to ensure a steady flow of critical components. As a result, more trucks are leaving the factory, and the production rate has improved significantly in recent weeks.

Lucid’s spokesperson, Nick Twork, emphasized that the company has overcome most of the issues and is now ramping up production. He noted that in the past few weeks alone, more Gravity SUVs have been built than in the first half of the year. This progress gives the company confidence that it will see a substantial increase in production during the second half of the year.

Strategic Shift to SUV Market

Lucid’s decision to enter the SUV market with the Gravity was driven by a strategic shift. The company’s previous model, the Air sedan, is known for its impressive performance and range. However, the sedan form factor has not been as successful in terms of sales. To address this, Lucid aimed to capitalize on the growing demand for SUVs in the United States.

The Gravity SUV represents Lucid’s opportunity to gain greater relevance in the electric vehicle market. The company hopes that the success of the Gravity will help it achieve its production goals and expand its market share.

Sales and Market Performance

Despite the production challenges, Lucid has seen some positive signs in the market. According to S&P Global Mobility data, the Lucid Air had 4,780 registrations during the first half of 2025, marking a 52% year-over-year increase. This growth indicates that there is still strong interest in Lucid’s products.

With the Gravity SUV expected to play a significant role in meeting the company’s revised production targets, Lucid is focused on accelerating its production efforts. The company is also working on securing additional suppliers to ensure a consistent supply of critical components.

Looking Ahead

As Lucid continues to address its production challenges, the focus remains on improving efficiency and meeting its revised targets. The company is optimistic that the second half of the year will bring significant progress. With more suppliers delivering essential parts and increased production output, Lucid is well-positioned to strengthen its presence in the electric vehicle market.

The journey for the Gravity SUV has been marked by obstacles, but Lucid remains committed to overcoming them. The company’s determination and strategic adjustments suggest that it is on the path to achieving its goals and solidifying its place in the industry.