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AliExpress 11.11 Launches with Surge in Local Sellers

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AliExpress Launches Major Shopping Event with Significant Discounts AliExpress has revealed details of its largest year-round shopping event, the ’11.11 Singles’ Day,’ which offers a wide range of products at heavily discounted prices. During this event, customers can enjoy up to 50% off on popular items, as well as access limited-time offers priced at exactly 11,111 Korean won. This event is not only a great opportunity for consumers but also a significant platform for domestic sellers to showcase their products. The participation of local brands has expanded across various categories, offering a diverse selection of goods that cater to everyday needs. Expansion of Domestic Sellers' Participation In the heating appliance category, several well-known brands have joined the event. Shinil and The More Plus are offering a variety of heater products, while Seojin, an online tire specialist, will provide free installation services along with seasonal tire models from Hankook Tire, ...

Capsule Toys Captivate Kids and Adults in Japan, Surpassing $780M Market

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The Rise of the Capsule Toy Market in Japan The capsule toy market in Japan has experienced a remarkable surge, reaching an impressive 120 billion yen (approximately $784 million) in fiscal 2024. This represents a tripling of its value over the past four years. Known as "gacha gacha" due to the sound they make when the handle is turned, these toys are set to celebrate their 60th anniversary in Japan in 2025. Their popularity continues to grow, capturing the interest of both children and adults alike. A Growing Industry In late August, the Gashapon Department Store Ikebukuro Sohonten in Tokyo was bustling with visitors, including both children and adults. The store, which features over 3,000 vending machines, also attracted Chinese tourists. According to Bandai, the market expanded from 40 billion yen ($261 million) in fiscal 2020 to over 120 billion yen in fiscal 2024. Bandai's "Gashapon" holds about 57% of the market, shipping around 220 million capsule to...

Tumi Launches Flagship Expansion in Greater China

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Tumi Holdings, Inc., a New Jersey-based company known for its high-end suitcases and bags, is making significant strides in the Greater China market. The brand is focusing on expanding its presence through large flagship stores, lifestyle product lines, and digital tools to connect with the region’s highly tech-savvy consumers. Aris Maroulis, vice president at Tumi Asia-Pacific and Middle East, emphasized the importance of understanding the digital habits of Chinese consumers. “Chinese consumers are super digital savvy,” he said. “They will dial into livestreaming, visit stores, and choose to buy from wherever they are.” Greater China has become Tumi's top priority in Asia. The brand has renovated stores in Hong Kong and Macau, taken over operations in Taiwan from a distributor, and opened a 280-square-metre flagship store in Shanghai, one of its largest globally. Currently, about 100 stores operate across Mainland China, Hong Kong, and Macau, with 60 directly managed by Tumi. T...