Ferrero Rocher's Italy-to-China Move Faces Outcry
Italian premium chocolate brand Ferrero Rocher has faced a wave of consumer backlash after it was revealed that the production site for products supplied to the South Korean market has shifted from Italy to China. Despite the company's assurances that there has been no change in product quality, many customers are expressing disappointment and concern over the shift. According to industry sources, Ferrero Group recently began supplying Ferrero Rocher products manufactured at its Hangzhou, China factory to the South Korean market. This move has sparked mixed reactions among consumers and retailers alike. Some domestic convenience stores and large supermarkets are currently selling a mix of remaining Italian-made stock and newly arrived Chinese-made products. It is expected that once the Italian stock is depleted, the products will likely be fully replaced with Chinese-made ones. The country of origin for Ferrero Rocher on major online malls is already listed as “China.” Industry...